Our Story

HowDo?! Yorkshire started life as a printed magazine in 2011. Co-founded by Martyn Johnston and Haigh Simpson, it provided a platform for creative organisations and individuals in Bradford to promote their activities. The magazine quickly grew in reputation and size, and was known for drawing attention to the cities emerging grassroots arts scene at a time when perceptions of Bradford were at an all-time low. In eleven issues the magazine featured a huge number of volunteer writers and featured the work of well-known local artists including Fabric Lenny, Jean Mcewan, The Print Project, and Drew Millward.

When the magazine project ended in 2013, Martyn continued his work to promote the positive things happening Bradford and established a studio and a regional print distribution service that would underpin a future relaunch of a city magazine.

In 2014, Carl White joined the HowDo?! team as Distribution Manager, increasing capacity and developing a print distribution service that helped arts and community organisations reach diverse communities and localities throughout West Yorkshire. In 2015, Haigh came back on the scene to launch his own company (Festival Publications) and The Saltaire Review magazine, subsequently launching successful monthly magazines in Bradford, Bingley, and Harrogate. This further established a print distribution service covering community locations across the Yorkshire region.

Our mission is to help organisations engage diverse communities and build new audiences, encouraging regional cross promotion and creating a greater sense of cultural activity in Yorkshire. In 2016, we welcomed new members to our team including Marketing Manager Jack Lynch and Operations Manager Scarlett Halford, as well as growing distribution and promotions team.


  • 75% our flyers at Kala Sangam, Bradford, 2017
  • Flyer distribution at Meanwood Urban Farm, Leeds, 2017
  • Scarlett and Jack distributing The Harrogate Review, 2017
  • Martyn and Jack at Assembly Bradford HQ, 2017
  • Martyn and Carl moving in to the HowDo cabin, Bradford, 2016
  • HowDo magazines, 2011-2013
  • Carl and his van on North Parade, Bradford, 2017
  • Carl route mapping Leeds, 2015
  • Martyn promotes an event in Bradford's City Park, 2016

Regular clients

  • City of Bradford MDC
  • Leeds City Council
  • Science and Media Museum
  • Bradford College
  • Leeds International Film Festival
  • Ilkley Film Festival
  • Ilkley Literature Festival
  • Theatre in the Mill
  • Festivals For The World, Southbank Centre
  • Freedom Studios
  • Impressions Gallery
  • The Live Room, Saltaire
  • Chapel Street Studio
  • The Bradford Review
  • The Bingley Review
  • The Harrogate Review
  • The Saltaire Review